The Partner Accelerate Framework


Our Partner Accelerate Framework provides a structured and consistent model against which to evaluate Microsoft partners.

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The Three Core Pillars


Microsoft Alliance
Partner Accelerate Framework

Strengthen alignment with Microsoft and unlock new revenue potential through world-class:



  • Go to Market with Microsoft
  • Demand generation
  • Sell with & sell through
  • Customer success & recognition
  • Programme management
  • Microsoft awareness & evangelism
  • Brand reputation and recognition

Sales & Go-To-Market
Partner Accelerate Framework

Build a compelling sales engine and market presence through world-class:



  • Market Offers
  • Demand generation
  • Online presence, brand & collateral
  • Presales
  • Sales Approaches
  • Account Management
  • Sales Operations



Practice Enablement
Partner Accelerate Framework

Enable operational excellence and scalability across your delivery organisation through world-class:



  • Technology
  • People
  • Practice Structure
  • Delivery Process
  • Operations
  • Commercial Structure
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Alliance Enablement 

Why It Matters
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Strong alliances drive access to resources, funding, and market opportunities.

What We Do
Oaka Studio

Help partners navigate Microsoft programs, build strong vendor relationships, and maximize incentives and co-sell opportunities. 

Key Activities 
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  • Stakeholder mapping 
  • Program awareness and planning 
  • Solution designations and specializations 
  • Marketplace and funding strategy